from broke twice to $500k months

Everyone wants to scale a store to $500k a month.

Almost nobody sees what happens before that. The failures. The restarts. The moments where you're back to zero wondering if you should just quit.

I'm going live tomorrow with Kedir.

Monday — 11PM EST / 10PM CST

When I heard his full story I knew I had to bring him on. This is one of the realest ecommerce journeys I've come across.

Kedir spent about a year in the organic dropshipping and TikTok Shop affiliate space.

Grinding every day. Testing products. Posting content. Trying to make something hit.

After a full year of that, he had made around $5k to $10k total. A year of work for what some niggas spend in a weekend.

At that point he realized organic alone wasn't going to get him where he wanted to go. He saw what paid ads could do. The scale. The speed. The real money.

Problem was he had no cashflow. Nothing to test with.

So he made a decision most people wouldn't make.

Dropped out of college after a few weeks. Started working full time jobs. Sometimes 60 hours a week. Not for a career. For capital to test ads.

Every dollar went into testing products, learning media buying, studying paid acquisition. Working two lives at the same time. One to survive. One to build.

Most people talk about sacrifice. This nigga actually did it.

That's the part nobody sees in the screenshots.

Beginning of 2025 he found his first winning product.

Things moved fast. February alone he did $280K in revenue.

But success introduced a new problem. He knew how to scale ads. He didn't know how to operate a real brand. And that gap caught up to him quick.

Everything started breaking.

Payment processors holding funds. Ad accounts getting banned. Ads fatiguing. Chargebacks piling up. The backend couldn't handle the scale.

Within a few months he went from scaling aggressively to being basically broke again. By May he was back to nothing.

A year of organic grinding. Finally hit a winner. Scaled to almost $300k in a month. Then lost it all.

That's where most people quit. That's where most stories end.

Most niggas would've taken that as a sign. Would've told themselves ecommerce wasn't for them. Would've gone back to a regular job and called it a learning experience.

Kedir went back into survival mode.

Leveraged connections. Did random side jobs for cashflow. Even tried becoming a tech sales closer, cold calling all day just to keep money coming in.

But he realized he didn't just need to know ads. He needed to understand how to actually operate. The systems. The infrastructure. The backend that keeps a brand alive when you scale hard.

So he stepped back. Spent about a month studying how to run a store correctly. Not just run ads. Operate.

Around August and September he hit another winning product.

This time things were different.

He understood marketing systems. Store operations. Scaling without breaking everything. The shit that separates people who have one good month from people who actually build something.

He scaled the brand to $400k to $500k per month. Right now he's doing consistent six figure weeks.

Not a fluke. Not a moment. A system that actually works.

Same person. Same skills. Completely different result because he understood what he was missing the first time.

Today he consults students, helps other ecommerce operators, and is building his first software product in the space.

From broke twice to real infrastructure. That's the arc. That's what makes this conversation worth having.

Tomorrow we're getting into:

How he actually found the winning products.
What went wrong the first time and why it collapsed.
How he rebuilt after losing everything.
What's working in ecommerce right now.
What he's building next.

I wanted to bring him on because his story is the reality most ecommerce content doesn't show. The part where you scale too fast and everything breaks. The part where you're back to cold calling to survive. The part where you have to actually learn how to operate.

Most people only post the wins. Kedir will talk about the whole thing. The losses included. That's why this is worth watching.

Monday — 11PM EST / 10PM CST

Pull up.